How important can an affordable domain name be?

One of the most vital prerequisites for setting up a successful web presence is the domain. It is what people will perceive first when they discover your web site and what they will associate you with. The domain should be easy to memorize, but should also be something that informs your website's visitors what the site is about.

Generic Top-Level Domain Names (gTLDs)

A domain name typically consists of two components - a Top-Level Domain (TLD) and a Second-Level Domain Name (SLD). If you have, for example, ".com" is the TLD and "domain" is the Second-Level Domain. There are a couple of categories of TLDs that you should examine prior to selecting the domain you wish. Your selection should be built upon the intention of your web page and on its target viewers. Let's check the gTLDs, or generic Top-Level Domain Names - these are the most common TLDs meant to designate a particular function - .com (commercial organizations), .net (network infrastructures), .biz (corporations), .info (informational sites), .org (non-profit organizations), .mobi (handheld devices), .asia (the Asia Pacific), .name (persons or families), .pro (particular walks of life), and so on. As you can perceive, these TLDs encompass most fields of life, so you should choose the one that would describe the objective of your web page best. There is no limitation as to who can register such domains, but some of them involve extra procedures to ascertain that you qualify to possess such a domain (.mobi and .pro, for example).

Country-code Top-Level Domains (ccTLDs)

The ccTLDs, or country-code Top-Level Domain Names, are country-specific TLDs. Each country has its own ccTLD. Opting for such a domain name is good if your target group of web site visitors is from a specific country. Many persons would sooner purchase commodities or services from a local web page, and if your goal is Canada, for instance, choosing a .ca Top-Level Domain Name could boost the visits to your web site.

Domain Name Forwarding

You can register different domains, which can forward your web page's visitors to a specific site like, for example. This would increase the traffic and reduce the probability of somebody snatching your web site visitors by registering the same SLD with a different Top-Level Domain - if you are not using a trademark.

Name Servers (NSs)

Each domain has domain name records. The name server records (NS records, a.k.a. DNS records) display where the domain name is hosted, i.e. they point to the web hosting firm whose name servers (NSs, also known as DNSs) it is using at present. You can change the DNSs of your domain at all times. You can have your domain name registered with one provider and get the site hosting service itself from another. Therefore, if you register your domain and encounter good website hosting plans somewhere else afterwards, you can point your domain to the new provider's DNSs at once.

Name Server Records (DNS Records)

On the whole, as long as your domain utilizes a specific pair of name servers, all its records will lead to the same web site hosting distributor. Some webspace hosting companies, however, permit you to modify certain NS records, like the A records and the MX records of your domain name. The A record is an Internet Protocol address, which specifies on which server your web site is hosted, whereas the MX records disclose which web hosting server tackles the mailbox accounts associated with your domain name. For instance, if you take on a new web site designer and he creates an .ASP site that will be located on his own Windows server, you may wish to edit solely the Internet Protocol address (the A record) but not the MX records of your domain name. Thus, will direct to the Windows web server, but your e-mail address accounts or any sub-domains such as or will still be in your present Linux website hosting account. The .ASP environment is devised by Microsoft and necessitates a Windows web server, although a Linux server would be far more stable.

Cheap Domains Brought by ''

Only a number of web hosting suppliers allow you to modify given name server records and very frequently this an extra paid service. With , you get a large variety of TLDs to pick from and you can modify all domain name server records or redirect the domains via a forwarding tool at no extra charge. Because of that, '' would be your best pick when it comes to administering your domain and to setting up a successful presence on the web.